Norman La Force is Vice-President and a founding member of Citizens for East Shore Parks. He has written a detailed history of the activists’ success called Creating the Eastshore State Park: An Activist History. La Force has worked on San Francisco Bay environmental issues for close to 25 years, leading the Sierra Club’s campaign to create the Eastshore State Park. As the current chair of the San Francisco Bay Chapter, he is the Sierra Club’s long-time leader on issues concerning the East Bay Regional Park District and land management issues related to the large public land agencies in the East Bay. In 2004 the Sierra Club honored him with its prestigious William Penn Mott Award, which is given to a Californian who has made an outstanding contribution to protecting and improving California’s State parks. When not working on environmental issues, he is a civil trial attorney with his office in San Francisco.